imagination
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Why Imagination Matters: Storytelling and Early Development
Watch a young child playing alone and you’ll often see a running commentary — a toy dinosaur is suddenly the mayor of a city, a cardboard box becomes a spaceship, a stuffed rabbit has strong opinions about dinner. It looks like simple make-believe. Underneath it, a lot of real developmental work is happening. Storytelling —…
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Why Personalised Stories Matter More Than You’d Think
Every parent has had the experience of reading the same story for the tenth night in a row, watching their child’s attention drift somewhere around page four — and then, on a completely different night, watching that same child hang on every word of a story that happens to feature their own name, their own…